We meet again today to talk to you about the long awaited subject… We made you languish with impatience, today we are lifting the veil on our Californian stay!

As you know the BeautyMix adventure, it's a great team associated with experts! We are fortunate to be supported and accelerated by the Sephora Accelerate US program, a program to support female entrepreneurship.

Far from being a program that puts the various startups selected in competition, Sephora Accelerate relies on collaboration and benevolence to promote the success of each company. The opportunity for us to discover women with each more amazing career than the next and with innovative ideas, coming from the four corners of the world. Among them, Iliana has developed a range of natural products based on local Mexican ingredients, KJ has created a makeup brand dedicated to black and mixed-race skin, and Heather will soon tell us about the beauty secrets of her adopted country, Brazil. . We were able to share our struggles as women and entrepreneurs: what a relief to see that we all face similar problems, to be able to exchange advice, and what inspiration to see each other's successes!

Sephora Accelerate also allowed us to meet the brand's experts in many areas: marketing, communication, logistics, quality, regulatory, etc. We have thus benefited from the knowledge of one of the largest companies in the beauty industry: thanks to their advice, we have been able to save time, avoid mistakes and put the right methods in place now.

After several months of acceleration, we are back in San Francisco with one of our biggest challenges… the DemoDay! And yes, startups have found themselves in front of hundreds of investors to pitch and prove that we are a company of the future! Successful challenge, since the feedback was extremely positive: the guests were impressed by these 13 golden projects!

New challenges await us!

We meet very quickly for new adventures!

La Team BeautyMix